Workflow automation
Automate the handoffs. Keep the judgment.
Synas maps how a workflow really runs, decides which steps a system should own and which stay with people, then builds and connects it, with exceptions handled rather than hidden.
What is workflow automation?
Workflow automation maps how a process runs, then lets a system carry the routine steps and route exceptions to a named person. The goal is that the process does not depend on one person being in.
What problem does it solve?
The path from request to done is implicit, so it breaks whenever the usual person is away.
- The same data is typed into more than one tool.
- A process only works when one particular person is in.
- Confirmations, reminders and status updates are sent by hand.
- Exceptions (a missing address, a wrong payment) break the flow and nobody owns them.
- Automations were tried, but they break silently or automate the wrong thing.
Who is it for?
Small and mid-sized businesses with repeatable but manual operations: orders, bookings, onboarding, approvals, follow-ups, reporting.
You likely need it when
- A step is repeated many times a week and follows clear rules.
- Work stalls at handoffs between people or tools.
- You can describe the process, but no tool holds it end to end.
What does it look like in practice?
Every request follows a clear path with named owners. Exceptions go to a person, not a black hole.
Before
An order depends on one person remembering to ask for the address and check the payment.
After
The order moves through set steps. A person verifies the payment, and the rest runs on its own.
Illustrative example, not a client result
What does Synas build?
- 01
A mapped workflow first
Steps, owners, inputs, decisions and exceptions written down before anything is automated. - 02
Automation where rules are clear
Routing, record creation, reminders and updates run without being carried by hand. - 03
Humans where judgment is needed
Review and exception steps are explicit, assigned and recorded. - 04
Connections between your tools
Data moves between the systems you already use, with failures visible instead of silent. - 05
A short system brief
The workflow, what is automated, what stays human, and the open questions, in a document you can read.
The shape of an automated workflow.
- 01
Input
A request arrives from a channel (message, form, email).
- 02
Process
The relevant details are read and recorded.
- 03
Decision
A rule or a person decides what happens next.
- 04
Human
Exceptions go to a named person, not a black hole.
- 05
Output
The result is passed on and the state is recorded.
How much does workflow automation cost?
Builds start at $650 (Starter), $1,650 (Growth), and $3,650+ (Advanced). Every project starts with a $99 Workflow Audit, credited in full toward the build. Final scope and price are confirmed after the audit.
A single workflow fits Starter or Growth. Workflows that span several departments fit Advanced.
What do you receive?
- A mapped current workflow with bottlenecks marked
- Automation opportunities, and the steps that should stay human
- A proposed connected system before any build
- The built and connected workflow for the agreed scope
- A plan for what to improve next
What has Synas built like this?
No client work is published yet. These are Synas’s own systems, labeled by what they are.
- Internal build
System Brief
A working tool on this site: you describe a workflow, it is structured, run once as a fictional case including the exception, and written up. Sample data only.
See how it works → - Public working demo
WhatsApp Commerce Automation
A WhatsApp order path Synas built: order extracted from a message, payment proof reviewed by a person, address collected, order queued for fulfillment. Runs as a demo with simulated WhatsApp and payment analysis.
See how it works →
WhatsApp Commerce Automation
Public working demo- 01 INPUTWhatsApp messageInbound message reaches the webhook.
- 02 AUTOMATEDIntent and order extractionRule-based classification, optional OpenAI mode.
- 03 STATEOrder awaiting paymentOrder created as pending payment.
- 04 INPUTPayment screenshotAttached to the order with a confidence flag.
- 05 HUMANHuman verificationA person verifies or rejects the payment.
- 06 BRANCHRejectReason recorded on the payment and in the conversation; the order is not advanced.
- 07 BRANCHVerifyOrder moves to payment verified.
- 08 AUTOMATEDAddress collectionThe customer is asked for a delivery address.
- 09 AUTOMATEDFulfillment queueOrder is ready for fulfillment and queued.
- 10 OUTPUTStatus updatesFulfillment and order status are tracked.
How does an engagement run?
In six stages, each ending with something you can read or use. A written scope is agreed before any build starts.
- 01
Discover
A written map of how the work runs today.
- 02
Structure
A structured workflow: steps, owners, rules and the exceptions.
- 03
Design
The proposed system design, agreed before building.
- 04
Build
A working system for the agreed scope.
- 05
Connect
The system wired into your existing tools.
- 06
Improve
Adjustments and the next workflow, as the business changes.
Next step
Start with one workflow.
The Workflow Audit is a $99 fixed-price session on one workflow: where it stalls, what a system could own, and what should stay human. The full $99 is credited toward any build.